To begin with, it is essential to understand what a Kickstarter project is? Kickstarter is a crowd funding website that enables you to draw backers for your creative project. These backers help you in funding the project by pre-ordering it. These projects can be anything from a book to a movie or maybe a vacation to Honolulu.
The rationale behind this project is to raise enough money before hand such that your project can run smoothly. In return for money, the backers receive perks like copies of books and films in advance or perhaps act as a character in it. This might sound easy, but there a lot of calculations and meticulous assumptions needed in order to succeed. Thus, the tips on funding your Kickstarter project include –
You need to be the driving force behind the project
If you are handling the project, you need to be the driving force behind the entire campaign. You need to perceive yourself as the engine running the project. Therefore, you have say in every decision that is being taken and show a lot of passion and dedication towards your assignment. Backers are on a constant look out for people who are dedicated about their agenda.
Give people enough reasons to fund the project
When you are all set to launch a crowd funding campaign, you are not just selling a product. You are selling your personality (yourself), your tale and the enthusiasm of being a part of this new venture. Backers are looking for exciting projects that will yield an exciting outcome. Thus, capitalizing on an innovative and challenging story will yield a positive outcome.
Be a coldblooded organizer
It is easy to run a campaign inside your mind, but what matters is how well you can organize it in real. Chalk out a routine and write down every nuance of your campaign. Once written, store it in a safe place that can be easily accessed when in need. This can be anything from a computer desktop folder to a manual cardboard folder. Also, it is essential to arrange emails such that it is easy to track back and forth whenever required.
Befriend your backers
Use your campaign as an opportunity to befriend your backers. This way the backers get to know you well and the credibility increases. If the backers are pleased with your work and dedication, then they might spread the word about your popularity and get others on board to fund your project.
Quality control
It is essential to understand that people will not part with their money at the drop of their hat.They need to see some kind of positivity in your work, such that they are convinced that if they invest, they will have positive yields. A certain amount of professionalism needs to be maintained in the way you present, talk and convince.
Create tempting rewards for your backers
You need to understand that by asking for money you aren’t asking the backers to donate. This is not a charity programme that people will buy at any given cost. You need to price your products in a competitive pricing and offer special deals for your backers. Come up with offers that the backers cannot refuse.
You need to create a gravity behind the campaign to pull people from all parts of the world to come and fund your project. Certainly no one will bat an eye, if your demonstration is not worth their time.
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